Reviews for the Fire Phone have been tepid at best. The phone's poor reception made it difficult to justify Amazon's $200 price.
Though Amazon (AMZN, Tech30) has not released any sales data, ad network Chitika has found that the Fire Phone accounts for just 0.015% of its network traffic.
Based on Chitika's data and comScore's measurement of the U.S. smartphone market, The Guardian's Charles Arthur surmised that Amazon sold just 35,000 Fire Phones through mid-August (after going on sale in July 25). By contrast, Apple (AAPL, Tech30) sold 9 million of its iPhone 5S and iPhone 5C smartphones in their first weekend on store shelves.
The Fire Phone features a 3-D display, which uses infrared lights and cameras mounted on the phone's surface to track a user's head movements and render images accordingly. Amazon's smartphone includes unlimited photo storage on the company's Cloud Drive. And the Fire Phone's "Firefly" feature uses the camera to recognize physical objects -- books, video games, food, household products and other items -- and gives you the option to buy all that stuff instantly on Amazon.
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It also includes a free one-year subscription to Amazon's Prime membership, which otherwise costs $99 annually.
Amazon said the 99-cent price is valid only for a limited time -- but it didn't say precisely how long the offer would last. To qualify for the offer, customers must enter into a new two-year contract with AT&T (T, Tech30).